Dolls, Soft toys & Fashion

Find all your children’s favourite characters from our fantastic collection of dolls and soft toys. We stock a wide range of dolls for kids, including the popular Barbie products that can provide your little ones with endless hours of fun. Or if you’re looking for snuggly and loveable soft toys for kids, we have an adorable collection from leading brands including Disney and DC.

Why are soft toys good for children?
Alongside reassurance and familiarity, softs toys can help children self-soothe. If kids are ever presented with a stressful situation, then a soft toy allows them to feel comfortable and protected. Soft toys for kids can be seen as an illusion, where kids believe they are with a loved one when they are with their soft toy.