Playmobil 9420 Family Fun Summer Villa with Balcony, Various
- Ages: 4+
- Size: 52.0 x 39.0 x 13.0 cm
- MPN: 9420
- Batteries: N/A
- Weight: 1800 g
- EAN: 4008789094209
The Playmobil Family Fun Summer Villa offers hours upon hours of fun in the sun. The amazingly detailed villa is decorated with tons of accessories and inhabited by a family of Playmobil figures. Dream about going on a wonderful summer vacation with this villa playset.
Hans Beck (1929–2009), the "Father of Playmobil", created it. Beck was a trained cabinetmaker and a model aircraft enthusiast, a product he presented to Geobra Brandstätter. The company's owner, Horst Brandstätter, ordered Beck to create children's toys instead. (The firm used to make casket embellishments and handles.)
Beck spent three years (1971–1974) creating Playmobil. Beck did research to create a toy that was simple yet adaptable. He believed that too much flexibility would stifle children's creativity and too much rigidity would frustrate them. His toy was designed to fit in a child's hand and had a giant head, a broad grin, and no nose. "I would put the small figurines in their hands without explaining," Beck said. "They took them immediately... They made up situations for them. They never got bored of them ".
The 1973 oil crisis made Playmobil a viable product. Rising oil costs forced Geobra Brandstätter, for whom Beck was head of development, to produce goods that used less solid plastic than the hula hoops and other huge plastic toys it had been creating.
In 1974, the business opened its first exhibition rooms with knights, Native Americans, and construction workers. Initially, guests were wary about the toy. Regardless, the item was presented at the Nuremberg Toy Fair that same year. It was bought out by a Dutch corporation. By year's end, Geobra Brandstätter had sold 3 million Playmobil units, or one-sixth of the company's entire sales. Playmobil figurines were first introduced in 1975, and by 2009, about 2.2 billion had been sold globally. Playmobil made $589 million in 2008.